THE CORUS BRAND
From early 2016, I was involved in the Corus Rebrand and have since created numerous elements for corporate use. The rebrand was a huge undertaking with our entire creative team, but below are some of my specific contributions.
The quick guide is the technical document detailing our corporate identity. It dictates correct logo, colour and font usage, and is available as a reference for all employees utilizing our brand asset libraries.
The signage guide was written for distribution to Corus offices in Edmonton, Montreal and Calgary. It specifies logo usage on environmentals, paint codes and guidelines for signage.
A series of corporate presentation templates created for PowerPoint, PDFs and Keynotes.
Corus branded ads for publications, sponsorships and other printed mediums.
Visuals for the Corus Tempo pitch.
Brand extension to internal initiatives, such as certificates for the Corus Stars program.
I led production on environmentals for Corus Upfronts held at Rebel and at Corus Quay, working with designers, event planners, vendors and printer. I also created wayfinding and signage.